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We make wearable reminders to fuel a growth mindset.
Put it on. Keep going.
I’m Dhano. I started as a designer. Then I hit a season when self-doubt was loud. I wrote short lines that helped me show up. I printed one on a tee. Friends asked. Strangers asked. XYP was born.
Our designs don’t tell you who to be. They fuel your mindset so you can be who you say you are.
Who it’s for
For people with a growth mindset.
For doers, makers, and creators who want a quiet nudge to keep going.
Quiet or bold. Same mindset.
What we make
How we run
Why it matters
You made a promise to yourself.
Some days it’s easy. Some days doubt is loud. A small reminder on your chest brings you back.
Keep the promise. Do the next right thing. Little wins stack into the life you want.